6/09/2014
Central Florida based FloridaShoreFishing.com has undergone a total brand review and today unveiled its new logo, website design and most importantly its new direction, a transition from a blog based business to an online magazine.
The new brand identity reflects FloridaShoreFishing.com’s commitment to providing the best and most relevant content to all of Florida’s shore based anglers. The new identity will help direct everything that FloridaShoreFishing.com does, from the quality of its posts on its website to the volume and relevance of its social media interactions.
The new website design, officially launched today, was designed to reflect the new Online Magazine direction of FloridaShoreFishing.com. It has been built to allow easier access to archived content, give users a quick overview of all the current articles as well as become a reference for any angler for relevant information.
Daniel Hagan, Managing Editor at FloridaShoreFishing.com commented;
“This is an exciting time for us! We worked hard on the new design of our website, and those efforts are already paying off. As the design continues to evolve over this month, it will reflect our goals and add to the user experience. We are also excited to see how the new ‘online magazine’ style will help our readers engage even more now! We have also started to look at all of our archived articles and will be re-editing much of that to reflect the new format, making even our archived content fresh again.”
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